A Tobacco Timeline: Pre-15th Century to Present
From Florida State University’s the “Science U” section:
1950’s to Present
A. Three important studies provide links between smoking and lung cancer:
1. On May 27, 1950 Journal of the American Medical Association: publishes first major study
2. In same issue, “Tobacco Smoking as a Possible Etiologic Factor in Bronchiogenic Carcinoma: A Study of 684 Proved Cases,” by Ernst L. Wynder and Evarts A. Graham is published.
3. A Sept 30 British Medical Journal, study by Richard Doll and Bradford Hill reports that heavy smokers fifty times as likely as nonsmokers to contract lung cancer
B. P. Lorillard introduces Kent cigarettes, with an asbestos filter. 1952
C. Dr. Ernst Wynder paints tar on mice backs and causes cancer—first definitive biological link in 1953.
D. 1954 Phillip Morris hires David Hardy to defend against law suit by Missouri smoker who lost larynx to cancer in 1954. Same year, Marlboro man created and advertised as “Delivers the Goods on Flavor”
E. “See It Now”—CBS—First television show on tobacco in 1955, which resulted in TIRC Tobacco Industry Research Committee
F. First Surgeon Generals report: Smoking and Health in 1964.
G. Marlboro Country ad campaign launched in 1964 as “Come to where the flavor is. Come to Marlboro country. Marlboro sales grow at 10% per year in 1964.
H. Women allowed to roll cigars in Cuban factories in 1960’s
I. Phillip Morris controls Miller Brewing Co. in 1969.
J. Surgeon General confirms link between maternal smoking and low birth weight in 1969.
K. RJ Reynolds Tobacco becomes RJ Reynolds Industries, Inc. in 1970.
L. TV ads for tobacco products banned in 1971
M. 1971 Cigarette companies begin sponsoring major sports events.
1. NASCAR’s Winston Cup series
2. Virginia Slims Tennis
I wonder what a much older Don Draper would have to say when he found out there would be no more cigarette ads on TV…
Read the remainder of the 20th C. timeline as well as significant events dating back to 6000 B.C.
The Florida State University Research Foundation has an excellent section on their website for Tobacco Education called Science Tobacco & You. There’s a Hangman game that threatens you with tobacco tar instead of a noose. In the teacher’s edition of the timeline are highlights of tobacco history, from pre-15th C. to the present, nicely summarized.
There is a wealth of information on this website and it’s easy to become sidetracked. Before diving in, it might be a good idea to read the navigation guide, which explains what structure was used to amass the available information.
Science, Tobacco & You is based on the premise that science is a learning processes that involves looking, thinking, asking, and sharing. The organization of this Website utilizes this idea.
Teachers may also want to check out the National High Magnetic Laboratory resource section for teachers.